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Selldorf-designed Swiss Institute Opens its Doors

Selldorf Architects, June 27, 2018

We are thrilled to announce the official opening of the Swiss Institute, which inaugurated its Selldorf-designed new space with the exhibition READYMADES BELONG TO EVERYONE. Built in 1952 this building on 38 St. Marks Pl in the East Village neighborhood of Manhattan was purpose built as a bank. Selldorf Architects did full interior and exterior renovations to accommodate the Swiss Institute and their unique programming.

The 4-story building contains 7,500 sf of gallery spaces for exhibitions and open programming, a library, flexible spaces for open programming, a Printed Matter bookstore, and a roof terrace and garden which features site-specific installations and enjoys views of the neighborhood and beyond. Facilities and programs are also made more accessible through open floorplans, a new additional staircase, and an elevator. We are proud to have collaborated on this incredible project with the Swiss Institute to realize their vision of a permanent space for display and engagement.

The architecture of 38 St. Marks Pl is celebrated by SI ONSITE, a series where semi-permanent art installations intervene directly into the building in non-gallery spaces and makes visible the un(der)recognized architectural components of a building. Architecture is seamlessly appropriated in artworks such as John Armeleder’s Royal Flush, a floor-to-ceiling flattened disco ball doubling as a wall in the reception area, Jill Mulleady’s hand-painted silk curtains in the SI library, or the color palette for the elevator’s interior selected by the artist Pamela Rosenkranz, who chose Memorable Rose for its resemblance of the color of a human tongue. This dialogue between architecture and art shifts the usual hierarchy, integrating art in the daily life of the building with scents, plants, murals, clothing, seating, and a visitor survey.

READYMADES BELONG TO EVERYONE is on view through August 19, 2018.

Swiss Institute is an independent non-profit contemporary art institution dedicated to promoting forward-thinking and experimental art marking through innovative exhibitions and programs.

Learn more about SI and the building here.

Annabelle Selldorf with Maja Hoffmann and SI Director Simon Castets

Crowd gathering on the rooftop terrace